“China In” Business Models
Choice is based on our algorithm result and expertise
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Full ownership of company aiming Sales in China Full
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ownership of company aiming R&D and Sales in China
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Full ownership for Manufacturing plus China sales
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Majority EJV for the above options Minority EJV
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Majority JV out of China plus WOFE
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Majority JV out of China plus
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Minority EJV Minority JV out of China plus WOFE
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50%/50% out of China JV
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Mirror JV’s and investment in both countries
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Mix ownership on parents level and R@D JV
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Rep office
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Distribution model (including logistic)
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Agency Model (commission based )
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Service model – (fix fee )
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Licensing model, large down payment plus royalties, minority JV
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Licensing model plus co ownership on IP option for Minority JV
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Licensing plus local IP combined in Minority JV
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Minority investment in foreign side plus licenses to China
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Minority investment in China side plus license out
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Majority investment in china side
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M&A in China side
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M&A in stages of China side
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M&A in stages foreign side
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M&A of foreign side
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Personal Advisory model – fix fee
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Academic cooperation

Examine Accessibility to Resources & Funding
Determine IP & Pricing Reality in New Market
Establish Trust Structure
Appoint Focused China Leader
Localize Decision Making

INNONATION Methodology For “China in” Operation
Guideline for China in success
Years of experience taught us that fostering strong government relationships, operating locally, and understanding multicultural practices and business customs are integral to cross border success.
Our Fusion methodology , developed over 20+ years of operations under the framework of Infinity and INNONATION built on the premise that the optimal path to cross-border success is going local by tapping local talent and pursuing strategic relationships with both private and government entities. The methodology breaks down the process of cross-border pursuits into four critical stages: Mapping, Preparation, Action, and Finalization.
When combined and pursued wisely, these four steps optimize cross-border performance for long-term sustainability.
Case Study
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